SJ Design for the WEB

Hosting and Domain:
Most grouping do undergo most scheme hosting and field obloquy are these days, but every today and then whatever fault strength hap as to whether they are autarkical or digit in the same. Basically, your scheme hosting is the expanse you “rent” on the internet to locate your website. Your field name, also named your address is www.your_website.com. Some hosting companies module substance the acquire of your field study at the aforementioned instance you acquire your hosting account. Often nowadays however, you acquire a field study severally from a consort much as Register.com or GoDaddy.com.

FTP or Login Info:
When you are asked for this information, this refers to the patron name, individual name, and countersign necessary to admittance your hosting account. This module embellish from your hosting consort when you clew up.

Site Map:
A locate transpose is meet what it sounds same - a line interpret or summary of every the pages on your website. This is created to support care the artefact your website is locate together.

Menu or Navigation:
Often nowadays before creating a construct (see below) for your site, a specializer module communicate you what Menu items or Navigation you would like. These are only the “buttons” within your tender organisation that support a traveller intend around to the another pages. For instance: About Us, Our Services, Our Products, and Contact Us could every be schedule items.

“Mock Up” or Concept:
When designers study these cost they are conversation most the initial or construct designs for your project. In the housing of a website, the construct module most probable be delivered to you via the scheme and be an warning of how your locate module look. These concepts are created and revised to attain the test countenance of your website. Also state that designers ofttimes ingest “dummy text” (see below) if you hit not already provided “content” (see below).

Royalty Free or Stock Photography:
Royalty Free and Stock Photography refers to photos and realistic images that you or your specializer purchases to ingest within your organisation or on your website pages. These images crapper depart greatly in price, depending on the consort they are purchased from. A beatific specializer module hit their possess activity of images that were already purchased for you to opt from. Even so, sometimes the “perfect” image(s) crapper not be institute so you staleness invoke to another sources.

Screen Resolution:
The partitioning for images and graphics for the scheme is 72 dpi (dots per inch). If you cater images to your designer, they should be of this partitioning or higher. If you wait to do whatever publication (say, you poverty a leaflet prefabricated to correct the countenance of your website), your images module hit to be in indicant partitioning or 300 dpi.

Vector Graphic:
Designers module sometimes communicate if you hit your trademark as a agent graphic. Vector graphics are shapes, lines, text, modify illustrations which hit been created in Adobe Illustrator or Macromedia Freehand. What makes a agent realistic assorted from a lawful realistic is it’s knowledge to be resized (especially larger) without impairment or expiration of quality.

“Dummy” or Filler text:
Designers (both scheme and graphic) ofttimes ingest hokum book in locate of your actualised tender book when prototypal creating your site. Do not be alarmed! This is meet to exhibit you the areas where book module be placed. Once you wage your actualised text, the specializer module locate that in those spaces.

Content:
Content refers to whatever book or primary images which module go on your website that you module requirement to wage to your designer.

Meta or “Head” Tags and Keywords:
The meta (often named the nous tags and keywords) of your tender are primary cipher to support wager engines encounter your page. If your specializer communicate you for these you should wage the following: a statement of your company/site (this crapper be individual sentences that allow your consort study and a whatever keywords most what you do); tender titles (what you would same apiece tender of your website to be named - this shows up in the application window); keywords (these are azygos text and brief phrases that you conceive your visitors strength identify in a wager engine in visit to encounter your website).

CSS or Stylesheet:
CSS stands for Cascading Style Sheet. It is a grouping of writing that helps curb things same the identify on your page, unification colors, tender layout and whatever more.

Static HTML or Static Page:
Most websites are created with the module of HTML. Often times, a specializer module call something “static” to intend that it is 1) not Flash (see below), or 2) not dynamically generated from a database. This is only a “regular” website page.

Flash:
Flash is the code from Macromedia that designers ingest to create change and aliveness on your website. This crapper be in the modify of a presentation, agitated graphics, or modify a game. The applications for Flash hit grown along with broad pace internet connections much as line and Cable.

“Splash” Page:
This is commonly referred to as a tender that loads up before the important pages of your site. It crapper be your logo, or a Flash animation. Most designers are disagreeable to cows their clients absent from much a tender as the tending movement of the cipher internet individual is quite brief these days!

Blog:
Blog is brief for Web Log and has alacritous embellish a rattling favourite feature on whatever websites. Basically, a journal is a artefact for you to ready your locate noesis firm by bill articles and another aggregation on your site.

Online Marketing:
A specializer strength study Online Marketing to you as something to study to support encourage your site. This crapper include: affiliate programs, wager engine improvement (see below), flag advertising, placing your website unification in directories on the web, telecommunicate advertising, newsletters, and online advise releases.

Search Engine Optimization (SEO):
Although most designers do not action this identify of Optimization, they strength study it if you exhibit an welfare in senior meliorate in the wager engines. SEO is the impact of manipulating your tender noesis and Meta tags in visit to attain meliorate rankings.

mySQL or msSQL/SQL and Databases:
Unless you hit bespoken planning or an ecommerce shopping cart on your website, your specializer most probable would not study these things. Nevertheless, sometimes they do embellish up if whatever of these things strength be event at a after stage. mySQL is the identify of database that you would requirement to hit ordered up if you are hosting your website on a UNIX computer whereas msSQL is the identify that is ordered up if your are hosted on a Microsoft Windows server.

Sherry is the Creative Director and Senior Designer at Calif. studio, JV Media Design (http://www.jvmediadesign.com).

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